Product Development Consulting, Inc.
YOUR GOAL: To create value for your company by offering innovative products that solve customer problems.
OUR GOAL: To help you enrich your portfolio with products that yield bottom-line growth.
SINCE 1990, PDC has helped companies efficiently and predictably build market-winning products and portfolios using customer-centric innovation.
News from PDC
Practices to revitalize product innovation
Find out what market research can bring to innovation in the current issue of Discoveries.
Are you lost in the "land of overdesign?"
If you missed Wayne Mackey's free one-hour webinar, Kano Collaborative: Finding True Differentiators—Making More Profitable Products, you can view it here and share with colleagues.
Teleflex Medical worked with PDC to develop a template that R&D can use to innovate, understand the customer, and drive the project team forward based on customer requirements. READ THE CUSTOMER STORY.
Watch PDC in Action (Video)
Beckman Coulter's team used PDC's VOC process to create their next-generation diagnostic system. SEE THE VIDEO.
Media from PDC
Insight delivered, every 6-8 weeks.
Customer-Centric Product Definition
Using voice of the customer to create value.
Value Innovation Portfolio Management
Customer value as the foundation of innovation.
R&D and Open Analytics
Free Webinar by Wayne Mackey.